OUR FORMULAS

Clean and high-performance
aren't a compromise.

Every Wild Tide formula is built around ingredients that come from the ocean and the earth — chosen because they work, not because they fill space.

What we work with

Our key marine botanicals and actives — and what they actually do.

Moisturizer

Spirulina

Antioxidant-rich blue-green algae. Protects skin from environmental stress and supports a healthy barrier.

Mist

Red Algae + Sea Kelp

Deep hydration and mineral richness straight from the ocean. Calms, conditions, and helps skin retain moisture.

Mist

Sea Silt Bioferment

Fermented sea silt delivers trace minerals in a form skin can actually absorb. Rare and effective.

Moisturizer + Soak

Irish Moss

Atlantic coast red algae rich in carrageenan. Softens, soothes, and locks in moisture.

Bath Soak

Dead Sea Salt + Sea Lettuce

One of the most mineral-rich salts on earth — magnesium, calcium, potassium — paired with ocean-derived sea lettuce.

Moisturizer + Mist

Aloe + Gotu Kola

Hydration without weight. Gotu kola supports firmness and recovery — a centuries-old botanical that earns its place.

What we never use

Sulfates Parabens Synthetic fragrance Unnecessary fillers Anything that compromises the formula

Our standard

Naturally derived

100% naturally derived ingredients where possible.

Cruelty free

Never tested on animals. Ever.

Vegan

No animal-derived ingredients.

Female founded

Made in the US. Based in Beach Haven, NJ.